Whether you have just established or have been in the business for many years now, your primary goal is to generate sales. In this high-tech generation, you need to meet modern consumers’ demands by building a website, which visitors visit and encourage them to turn into buying customers. One of the best and efficient techniques to attain this is through SEO.
But before working on your SEO, you need to choose a platform to host and build your site first. Since it began in 2003, WordPress has been one of the top software choices of blog writers in the market. And in the last couple of years, non-blogging websites have used it as their content manager software.
So, what’s with WordPress? Should you utilize it for your company? Aside from finding WordPress support easier, here are a few of the many reasons why you should try it.
1. Easy to Use
WordPress is easy even for beginners, yet it’s powerful for web developers. It is a flexible tool for website projects like blogs, company websites, discussion forums, personal homepages, social media and networks, news websites, and portfolio websites. In addition to its intuitive user interface, you can easily add new pages, images, articles, and so on.
Do not be confused with WordPress.com and WordPress.org, though. The first one is what most bloggers use since it’s free, and you can publish your first post immediately. On the other hand, WordPress.org allows you to create a personalized website with WordPress. You can also control everything in WordPress.org as opposed to WordPress.com, where you can’t manage even the display advertisements.
2. Saves You Time
Because it’s easy to use, you do not need to invest time learning how to use it. What’s surprising is that you can develop a website much faster with that small amount of time learning. Like any other site, WordPress also uses universal-end languages and numerous tools, including:
3. Makes It Easy for SEO
WordPress focuses on user experience by including themes and plugins that work together to make sites easy to use, appealing, and professional. For this reason, visitors tend to stay longer, boosting your ranking. Besides, Google rewards websites that provide an excellent user experience.
It’s also easy to enhance images for SEO on WordPress. Because images are necessary for blog posts, it makes your blog site interesting and readable, encouraging the audience to remain longer. On top of these, WordPress has awesome plugins that help with your website speed.
4. It Is Responsive and Mobile-Friendly
WordPress makes websites responsive and look attractive on any device with its themes. So, whether an audience uses a computer or a mobile phone, the layout will adapt to their screen size. Considering that a significant portion of traffic is mobile-based these days, this is a clever strategy to bring in visitors.
You may learn how to build your website, but there are things that experts should handle. For instance, if you notice that your Google ranking is not improving or customers complain of slow loading time, they can do a website audit for you.
5. WordPress Has Huge Support Community
Whenever you need assistance or help for your page for some reason, anybody experienced in MySQL and PHP can do it for you. They can resolve problems related to back-end functionalities. For front-end issues, somebody with fundamental knowledge about HTML and CSS may lend a helping hand. An SEO agency may aid with major website support services.
Overall, WordPress offers incredible tools to develop professional websites quickly. At the same time, it’s a gem for those who just started web development. Depending on your objectives and what you want to develop, WordPress is worth giving a try.
If you’re seriously trying to find methods to enhance your sales, consider working with professionals, such as Figment Agency in London.